Design In Advertising –
Why Design Driven Brands Are So Successful Presented by Ad Club Colorado

Oct 19 2021
11:30 am - 1:00 pm

Design In Advertising –
Why Design Driven Brands Are So Successful Presented by Ad Club Colorado

Tickets

Advertising is a persuasive form of communication centered around raising the profile of a brand or moving customers in a specific direction to buy a company’s product or services. When it comes to visual communication, masterful design is a foundational component that brings clarity, conveys intentional emotion, and raises the visibility of the message in the mind of the viewer.

Good design is powerful. It benefits more than a company’s marketing, reaching every facet of an organization’s systems and culture. This talk will focus on the importance of design in advertising and will explain why companies that are design-driven are positioned to be more successful in their industries.  Bring your own lunch and light snacks will be provided.

ABOUT THE PRESENTER
Jen Hohn – Chief Creative Officer, Articulation