Information is Cheap, Meaning is Expensive:The Growing Need for Data Storytelling
Graphic Design, Design Thinking, CommunicationPurchase Tickets
Collecting and analyzing data is easier than ever, but the resulting flood of information leads directly to a new problem: how to package and deliver your data to an audience who can use it. Reciting facts isn’t enough; getting through to people means connecting with them emotionally. And there’s no better way to do that than to harness the power of storytelling.
Covering a wide range of topics (including data visualization, shortening attention spans, infographics, and more), this highly visual presentation offers best practices and new insights for seasoned veterans and enthusiastic newcomers alike.
In this session, you will:
● Learn to identify what qualifies as meaningful data.
● Understand the fundamental principles of data storytelling.
● See some of the best and worst infographics of all time.
|ABOUT THE SPEAKER|
|Doug Wilson is a designer, art director, filmmaker, and cyclist. He has worked with companies big and small,
including Starbucks, Monotype, and Virgin Mobile. His work has been featured in books and magazines, and he has presented at The New York Times, NASA, Conde Nast, TypeCon, and TYPO Berlin. He has worked for an ad agency, taught design and typography at the university level, and spent one summer as a letterpress artist-in-residence in Geneva, Switzerland. In 2012, Wilson directed a feature-length documentary, Linotype: The Film.
|Carrie Osgood provides effective visual and verbal solutions to communication challenges across all media, helping businesses large and small define their distinctive voice, organize and clarify their messaging, and infuse their brand into their strategic storytelling, creative content and presentations across all formats and platforms. She has a specialty in translating controversial issues into a range of written and designed materials, from traditional and interactive narratives, to infographics and data visualizations. Her creative work has been recognized with numerous industry awards, including a nomination for the Pulitzer Prize.|
|Derek Berardi is a designer focused on data visualization. Often focusing on the creation of infographics, he consults with clients to transform complex messaging into valuable branding that is easy to digest. With a background in urban planning/design and years of experience within the realm of graphic design, his passion is invested in projects that blend these concentrations to gear urban progress.|